We didn't start with an everywhere balm.

It started with a 20-year cycle of UTIs, and a random late-night thought: could I create a barrier balm for application pre-sex that would reduce bacterial adhesion?

What started as a friction balm slowly became something fast-absorbing. Turns out, I'd accidentally formulated an everywhere skin barrier balm more sophisticated than a lot of what's out there, without the usual luxury markup or irritation trade-off.

And as more friends and family tried it, loved it, and asked after it, I realised The Everywhere Balm was better suited to sophisticated repair, with the sensory experience sitting somewhere between a barrier, serum, and oil.

She's cooch-appropriate. Behind the scenes, I'm building something even more groundbreaking for vagina owners. Stay tuned.

In the meantime, thank you. For the support, the generosity, the stories you send. I read them all!

Cheers,
Dani xx

P.S. below you can see where it all began
(best enjoyed with sound on)