NOOKS
The Everywhere Balm™
The Everywhere Balm™
The skincare industry has been feeding you petroleum jelly and calling it luxury. Your skin deserves better than industrial byproducts.
We engineered 15 therapeutic botanicals for actual skin repair. Not coverage. Not temporary relief. Real healing that absorbs in 90 seconds with a soft-matte finish.
This isn't your drugstore's petroleum princess. This is botanical intelligence that works with your body instead of against it.
WHAT IT REPAIRS
🌙 Intimate Comfort & UTI Prevention
Reduces friction, soothes irritation, supports your natural defenses. Safe for daily vulvar application and post-intimacy care.
🌿 Barrier Repair
Eczema, dermatitis, sensitivity. Regenerates compromised skin without suffocation or petroleum drag.
⚡ Wound Healing
Micro-tears, razor burn, chafing, cuts. Antimicrobial protection that doesn't disrupt your balance.
💪 Everyday Repair
Lips, cuticles, dry patches, nipple care. One balm. Infinite applications.
HERO BOTANICALS
The repair starts here:
Bakuchiol — Nature's gentle retinol alternative; regenerates without irritation
Marshmallow Root — Creates protective barriers for mucosal comfort
Helichrysum — The "immortal flower" for tissue regeneration
Calendula — Ancient wound healer; reduces inflammation
Manuka Oil — Gentle antimicrobial wisdom
Plus 10 more therapeutic botanicals engineered for fast absorption, barrier protection, and real repair. Full ingredient list below. Read more about formula development.
Image credit: Rosa Mathijssen [edited for temporary use]
5.0 / 5.0
(3) 3 total reviews
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Full Ingredient List
Caprylic/Capric Triglyceride, Butyrospermum Parkii Butter, Simmondsia Chinensis Seed Oil, Helianthus Annuus Seed Oil (and) Calendula Officinalis Extract, Cera Alba, Squalane, Althaea Officinalis Extract, Plantago Major Extract, Tocopherol, Glyceryl Laurate, Leptospermum Scoparium Oil, Bakuchiol, Bisabolol, Helichrysum Italicum Extract.
No Nos List
NOOKS leaves out everything your skin doesn’t need — and everything that tends to sting, burn or irritate the most sensitive areas.
No petroleum or paraffin.
No mineral oil.
No fragrances or essential-oil blends.
No citrus, no mint, no eucalyptus, no aromatic botanicals.
No menthol, no cooling agents, no warming agents.
No acids, no exfoliants, no retinoids, no AHAs or BHAs.
No alcohols that strip the skin.
No silicones or synthetic fillers.
No preservatives that can irritate delicate skin.
No dyes, no colourants, no mica, no shimmer.
No lanolin, no beeswax substitutes, no heavy occlusives.
Nothing sensitising, nothing harsh, nothing that makes your nipples, vulva or under-eyes cry for help.
Just the good stuff.
Nothing else.
As a breastfeeding mum, I struggled with sore, chafed nipples in the early weeks. Nooks Balm was a lifesaver. It’s gentle, natural, and safe to use while nursing, no need to wipe off before feeding, which made things so much easier.
After a day or two of using it after each feed, the soreness eased and my skin started healing. The texture is smooth without being greasy, and it really locks in moisture. I also liked that it can be used on other dry areas, not just nipples.
I was given this magical balm around 4 weeks ago and honestly I can’t believe how dramatically it has benefited me. I suffer from server chronic eczema and I had never found a product that had helped, after going through multiple doctors and dermatologists being prescribed with chemical ridden ointments I found my self lost, but then this cream was given to me and I was told “give it ago, see if it helps” and oh boy did it help, my eczema that had once been bleeding uncontrollably and seemed to be infected every other week had suddenly subsided, no more bleeding no more itching and I was even more shocked when I found out it was completely natural. I added a photo below it may look bad but it’ hascome a long way 10/10 for me.
Hi! I’m the Founder here – but I’m also patient zero. I first designed Nooks as a barrier balm for s*x because I was getting recurrent UTIs. But it quickly became my beloved all-rounder. Turns out when you create something for the MOST sensitive part of the body, it works like a dream on every other nook and cranny. I love how soothing it feels. My skin is baby soft. And my cooch? Happy as a clam.
FAQs
Q: What is Nooks Universal Balm™?
A: A natural, petroleum-free balm that nourishes and protects skin from dryness, irritation, and friction—for every nook and cranny.
Q: Where can I use it?
A: Everywhere: lips, hands, heels, elbows—even sensitive areas that need extra care.
Q: Why $29.95?
A: Because it lasts months, replaces multiple products, and uses pure, skin-identical ingredients.
Q: What makes Nooks different from petroleum jelly?
A: Petroleum jelly seals the skin but doesn’t feed it—it’s an occlusive made from mineral oil that can trap heat and bacteria.
Nooks uses plant butters, oils, and waxes that mimic your skin’s natural barrier, letting it breathe, repair, and stay hydrated without clogging pores.
Q: Can I use Nooks for irritation after shaving or sex?
A: Yes. Nooks was designed for friction-sensitive skin—the kind that gets sore after shaving, waxing, or intimacy.
A small amount helps calm redness, protect micro-tears, and restore comfort without sting or residue.
Q: Is Nooks safe for sensitive skin and lips?
A: Absolutely. Every ingredient is dermally safe, food-grade, and fragrance-free, making Nooks gentle enough for lips, nipples, and delicate areas.
It’s free from petroleum, parabens, alcohol, and synthetic scent.
Q: What are the main natural ingredients in Nooks?
A: Nooks combines shea butter, jojoba, calendula, squalane, and beeswax—plus soothing actives like chamomile, manuka, and vitamin E.
Each ingredient supports the skin’s lipid layer, helping it stay soft, balanced, and resilient.
Q: Does it have a scent?
A: Near-neutral. Mild, clean botanical base. Safe for breastfeeding and oral intimacy without taste transfer.
Q: What other things can I use Nooks for?
A: Everything. Seriously.
NOOKS is formulated for any skin that needs soothing, healing, or barrier repair. Here's where people use it most:
INTIMATE CARE: Vulva care, UTI prevention, post-sex soothing, vaginal dryness, hemorrhoids
FRICTION & CHAFING: Inner thighs, under breasts, between toes, under arms, sports chafing
FACE: Fine lines, dry patches, under eyes, post-shave, as moisturizer, lip balm
ECZEMA & RASHES: Eczema flares, contact dermatitis, heat rash, irritation, itchy patches
HEALING: Tattoo aftercare, minor cuts/scrapes, razor burn, chemical burn, waxing aftercare
DRY SKIN: Hands, cuticles, elbows, heels, knees, anywhere dry or cracked
BABY & KIDS: Nappy rash, cradle cap, dry cheeks, eczema, chafing
SPECIALIZED: Nipple care (breastfeeding or chafing), nose (from blowing), earlobes (from earrings)
The 17 botanicals work anywhere you have skin. If it's sore, dry, inflamed, or needs repair—try it.