PROFUNDA — NOOKS BALM
Hydration you can't feel doing the work.
Twenty seconds to absorb. Zero residue. Five mechanisms still working hours later.
20s
Absorption
0
Residue
5
Active mechanisms
02 / PROBLEM
If your skin congests under hydration creams, you've been left with a bad choice. Skip the hydration and live with tightness, fine lines, and a barrier that struggles. Or apply the hydration and deal with breakouts, clogged pores, and a layer of skincare you can feel sitting on your face all day.
The whole reason oily and combination skin types end up dehydrated is because the products built for hydration are built for dry skin — heavy, occlusive, designed to sit on the surface and trap water there. They work for dry skin. They congest oily skin.
What's been missing is hydration in a format that doesn't behave like hydration. Something that delivers the actives without the occlusive layer. Something that works without showing up.
That's what Profunda is.
03 / MECHANISM
Engineered to disappear.
35% squalane + 15% hemisqualane
Two of the fastest-absorbing botanical lipids in cosmetic chemistry. Squalane is skin-identical. Hemisqualane is its lighter, even-faster-absorbing cousin. Together they carry the active ingredients in and leave nothing on the surface.
10% isoamyl laurate
A botanical ester that mimics the slip of silicone without the silicone. It vanishes on contact with skin lipids and leaves zero film, zero shine.
2% candelilla + 1% rice bran wax
The wax structure is minimal. Just enough to hold the format in a tin. Not enough to occlude the surface.
Twenty to thirty seconds after application, Profunda is invisible on skin. Zero residue. Zero film. Zero shine.
It's the format congestion-prone skin has needed and the market hasn't built. Until now.
INGREDIENT PROOF
Squalane 35%
Skin-identical, fastest-absorbing botanical lipid.
Hemisqualane 15%
Vanish-on-skin carrier, even lighter than squalane.
Isoamyl Laurate 10%
Silicone-mimic glide, no silicone, no surface film.
Minimal Wax Structure 3%
Candelilla 2% + rice bran 1% — format only, zero occlusion.
Five Hydration Actives
Carried through the lipid system without surface pooling.
20–30 Second Absorption
Layer with anything. Wear under makeup. Top up midday.
04 / WHO IT'S FOR
Five skin situations. One formula.
01
Oily or combination skin with chronic dehydration
Most hydration products clog you. Profunda doesn't sit on the surface long enough to clog anything. Five mechanisms working below the skin while the surface stays clean.
02
Acne-prone skin that needs barrier hydration
Acne-safe hydration usually means surface-only humectants that evaporate. Profunda provides depth without the occlusion that triggers comedone formation.
03
Daily makeup wearers
Profunda absorbs in 20–30 seconds, leaving zero film. Foundation goes on without sliding, pooling, or pilling. SPF layers on top without the wet-balm transfer issue.
04
Minimal routine, maximum results
Sometimes the right answer isn't fewer products — it's products engineered not to add up on the surface. Profunda layers under everything without adding visible weight.
05
Humid climates, heat-sensitive skin
Tropical and humid climates make occlusive moisturisers intolerable. Profunda's lipid system absorbs fully — no greasy summer face.
05 / WHY NOT JUST USE…
What about everything else on your shelf?
Cream-based moisturisers (CeraVe, La Roche-Posay)
Effective for dry skin. Heavy on combination, oily, or congested skin. Profunda is for the second category — same hydration ambition, different format engineering.
Petroleum-based occlusives (Vaseline, Aquaphor, La Mer)
Sit on top, trap water there. Highly occlusive. Profunda is the opposite philosophy — non-occlusive, multi-mechanism, ghost finish.
Hyaluronic acid serums layered under cream
Two products, two textures, two layers on the face. Profunda does the same job with one product and no surface layer.
Gel moisturisers
Lighter texture, often water-based with synthetic polymers and preservatives. Hydrate temporarily, evaporate within hours. Profunda is anhydrous — same lightweight feel, multi-hour effect, no preservatives.
06 / FAQ
Questions, answered plainly.
The format is engineered specifically to avoid the conditions that cause congestion — no surface occlusion, no fragrance, no comedogenic ingredients, twenty-second absorption. Patch test if you're highly reactive. The fundamental design is non-comedogenic.
Not after twenty to thirty seconds. The squalane-hemisqualane base is engineered for invisible absorption. If you can still feel residue at the one-minute mark, you've over-applied — a small amount goes far.
Yes. Apply, wait twenty seconds, layer SPF, then makeup. The matte finish means foundation goes on without sliding. The lack of occlusion means SPF doesn't pill.
Different category. The Ordinary's HA is a single-mechanism surface hydrator. Profunda is a five-mechanism multi-depth hydration system. They can layer (HA first, Profunda second) or Profunda can replace HA entirely depending on what you're trying to achieve.
07 / CTA
Five mechanisms. Zero residue. Twenty seconds.
60g recyclable aluminium tin. Three months of daily use.
BUY PROFUNDA
External use only.
Free shipping Australia-wide.
The ghost formula.